A promotional poster for the 2025 Ford F-150 Lightning Platinum electric truck, designed to convey innovation, power, and sustainability through a futuristic visual language.
The layout follows gestalt principles for balanced composition: the Ford logo establishes brand recognition, the bold headline grabs attention, and a gradient effect guides the eye toward the truck. The black background contrasts with greenish-blue and white text, symbolizing electric energy and sustainability. A QR code beside "Book Your Test Drive" adds interactivity, and the mockup is placed on a bus stop bulletin board using perspective and lighting adjustments for realism.
A 5-minute digital storytelling video analyzing Ne Zha 2's global journey — examining how Chinese animation can spread worldwide while maintaining cultural authenticity. The project adopts a Content Area Story framework.
The narrative moves through five scenes: introduction, why Ne Zha 2 succeeded in China, positive reception in the global market, barriers to global success, and the future of Chinese cultural industries. Bright, vivid imagery highlights animation quality; darker images accompany discussions of cultural barriers. The sound design combines SFX, cinematic background music, and YouTube interviews with film critics, with voice-over narration over IMDb and Rotten Tomatoes screenshots.
5-Scene Narrative StructureCultural AnalysisMotion GraphicsSound MixingVoice-Over Production
UTM192H5 · Professor Christophor Eaton · April 2024
A research-driven podcast exploring how Information and Communication Technologies (ICT) can bridge the social isolation gap among the elderly. Based on a systematic review of 28 empirical studies from 147 initial papers published between 2020 and 2024.
Hosted by Laura Lau with co-host Niall (a UX researcher sponsored by AGE-WELL) and guest researcher Ray Chang, the episode follows a five-segment structure covering what ICT can do, how effectively it works, future directions, and a call to action. The project combines academic research with accessible audio storytelling.
